Translations:대문/452/ko

Tone of writing on fashion retail websites, social support, eshopping satisfaction, and category knowledge, Clothing And Textiles Research Journal (SSCI), 33(1), 2015
한국연구재단 인문사회분야 신진연구자지원사업 선정, 2014
Enhancing virtual presence in e-tail: Dynamics of cue multiplicity, International Journal of Electronic Commerce (SSCI),18(4), 2014
A prototype of multi-component brand personality structure (MC-BPS): A consumption symbolism approach, Psychology & Marketing (SSCI), 30(2), 2013
The mediating role of norms in the relationship between green identity and purchase intention of eco-friendly products, Human Ecology Review (SSCI), 19(2), 2012
The normative social influence on eco-friendly consumer behavior: The moderating effect of environmental marketing claims, Clothing and Textiles Research Journal (SSCI), 30(1), 2012
Social environment in e-tailing: Influence and research topics, 한국의류학회 글로벌 심포지엄 초대강연, 2011